We
have moved from a world where the big eat the small to a world where the
fast eat the slow.
— Klaus Schwab, World Economic Forum
— Klaus Schwab, World Economic Forum
Moving Organizations into the Future
Global
Links Initiatives
New Product Development and Creative Marketing for the Base of the Global Economic Pyramid
Success Stories
There are numerous companies engaged in developing products and marketing to the base of the global economic pyramid. Success in this radically different market is contingent on many factors. Among these are vision, perseverance, a local partner, and flexibility. …read more (PDF, 256 KB)